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Crown Labels adds Domino N730i digital press

“When we saw the quality of the N730i, the higher resolution, and the faster speeds, it was a complete no-brainer for us,” says Crown Labels director Tom Hardy.

Tom Hardy and Mike Hardy at Crown Labels with the Domino N730i digital label press

UK label manufacturer Crown Labels has increased its production capacity with the addition of a Domino N730i digital label press.

The new press replaces one of the company’s two Domino N610i digital label presses, allowing Crown Labels to respond to growing customer demand, enhance production output, and open the doors to premium label opportunities.

“When we saw the quality of the N730i, the higher resolution, and the faster speeds, it was a complete no-brainer for us,” says Tom Hardy, Director, Crown Labels. “The gradations are beautifully printed, the text reversals are finer, and everything we have seen from the new machine has been superb. It elevates us to the next level and boosts our production capacity.”

The N730i has enabled Crown Labels to increase production speeds to 90m/min in high-speed productivity mode, with a higher print resolution of up to 1200dpi. Additionally, the extended color gamut of the 7-color N730i, featuring orange and violet inks, has allowed Crown Labels to transfer even more jobs from flexographic printing to digital.

“For many applications, we have found digital production to be more competitive than flexo. We have significantly improved lead times, and we can begin production almost immediately without the lengthy make-ready processes associated with traditional printing methods,” explains Hardy.

Crown Labels purchased its first Domino press in 2019, in response to requests for shorter lead times, more SKUs, and frequent artwork changes. The company selected a Domino N610i based on the press’s speed, high print quality, and competitive consumable costs.

Happy with the N610i’s performance and the support received from Domino, Crown Labels invested in a second N610i in 2022, and more recently decided to upgrade their capabilities and further increase capacity by replacing one of the presses with a high-performance Domino N730i.

Digital print now accounts for more than 65% of the company’s revenue, a significant increase from around 20% in 2019. Domino has been a key partner supporting this growth.

“We’d highly recommend Domino to any label printer. The service levels and response times that we receive from Domino have been superb from day one. Whether that’s the sales support we’ve had when we were exploring new machines or the actual service engineers themselves, they’ve been a pleasure to work with,” says Hardy.

Craig Clawson, UK sales manager at Domino, states: “Crown Labels are more than just our customers – they are our long-term partners. It’s been very rewarding to support them on their digital journey – first with the N610i and now, to see how the N730i is helping them to elevate quality and capacity to the next level. We look forward to supporting Crown Labels for many years to come.”

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